Give a brief description of the event
Learning Goal: I’m working on a communications writing question and need a sample draft to help me learn.Please read the following document called Transfer Energy Oil Spill.docx and write a News release using the News Release Template.docx. The News release should have a :-Headline ( Assume it’s the only section journalists read -Keep it brief (8 – 15 words) -Provide most newsworthy information -Use strong active verbs; use present tense (do not use past tense)Lead -Most important part of the release -1-3 sentences to hook the reader and tell the basics -Highlightmost newsworthy elements -What, who, when, where, and why -Easy understand -3-5 lines (no one sentence should be more than 3 lines)- Only put the most important information Body of the Text: -Inverted pyramid style ;Think of it as three parts :1. Lead – must have info 2. Helpful, not necessary info – elaborates, amplifies, supports (addquotes) 3.Nice to have, but not need to have – fewer than 400 words -Limit the length of each paragraph to 3-8 linesBoilerplate: •Standard paragraph at the end of the release with basic background info on: Business, Market position, Mission and value, and size — Aim for 100 words or lessOnce this is done please the same information to write a Media advisory using the template Media Advisory Template.docx. The Media advisory A.k.a. media alert should inform editors of an upcoming event. It can Bulleted items rather than paragraphs The overall structure looks like a news release :Headline- Brief description of the event (similar to a lead; 1 – 2 sentences) – 5 W – Interview opportunities – Boilerplate -Contact information
Requirements: 1-2 PAGES | .doc file
